Case StudySuccess Stories
Sanuk Group has a long track record of helping businesses achieve their goals and reach new heights of success. With a focus on custom solutions and measurable results, the company’s team of experienced consultants has delivered outstanding results for clients across a range of industries. From launching successful startups to turning around underperforming businesses, Sanuk Group’s success stories are a testament to their expertise and commitment to their clients’ success. Whether it’s improving financial performance, streamlining operations, or expanding into new markets, Sanuk Group has the experience and skills needed to help businesses achieve their goals and reach their full potential. If you’re looking for a partner to help you succeed, look no further than Sanuk Group.
The Orchard Stores
In 2008 from a one bedroom apartment, Eric Smith, founded and launched The Orchard Stores, an Apple Authorized Service and Sales center in Lafayette, Louisiana. The Orchard Stores was created with the goal of helping the community with Mac products by providing repair services, training, and support. The company quickly established itself as a leading provider of Apple services in the region and became known for its commitment to customer satisfaction and delivering high-quality results. The launch of The Orchard Stores was a pivotal moment for Eric Smith and helped lay the foundation for the future success of the Sanuk Group. With multiple locations from Lafayette, to New Orleans, The Orchard Stores remains a thriving business and continues to provide customers with outstanding services and support for all their Mac needs.
In 2019, Sanuk Group acquired 337 Media and 337 Magazine, a marketing agency owned by Louisiana native Jason Roy. The acquisition of this agency marked a significant moment for Sanuk Group, as it allowed the company to become the digital marketing arm of the Sanuk Group. With 337 Media and 337 Magazine’s expertise in digital marketing and creative advertising, Sanuk Group was able to offer its clients a comprehensive range of marketing services, from website development and social media management to content creation and advertising. The acquisition of 337 Media and 337 Magazine was a strategic move that helped Sanuk Group expand its offerings and better serve the needs of its clients. Today, the agency remains a vital part of the Sanuk Group, providing businesses with innovative marketing solutions and helping them achieve their marketing goals.
Marketing Director Pro
In 2020, the COVID-19 pandemic had a profound impact on the business world, and the Sanuk Group realized that the way of doing business was shifting rapidly. In response, Sanuk Group embarked on a new venture and launched Marketing Director Pro, an all-in-one marketing software designed to help businesses take control of their online digital marketing. With its powerful features and intuitive interface, Marketing Director Pro quickly became a popular solution for businesses looking to streamline their marketing efforts and stay ahead of the curve in the digital age. Sanuk Group’s launch of Marketing Director Pro was a testament to its ability to adapt to changing market conditions and find new solutions to help businesses succeed. Today, Marketing Director Pro continues to help businesses, marketing directors, and agencys around the world reach new heights of success through better digital marketing.
In 2022, Sanuk Group successfully launched Parish Handyman, a handyman company dedicated to providing high-quality home repair and maintenance services to homeowners. With a focus on customer satisfaction and delivering measurable results, Parish Handyman quickly established itself as a leading provider of handyman services in the region. Sanuk Group played a key role in launching Parish Handyman, providing market research, business planning, and operational optimization services to ensure its success. From developing a comprehensive business plan to securing funding and launching marketing campaigns, Sanuk Group was with Parish Handyman every step of the way. Today, Parish Handyman is a thriving business and a testament to Sanuk Group’s expertise and commitment to helping businesses succeed.
In 2017, the Sanuk Group became the majority shareholder in EightHats, a full-service WordPress website support company. EightHats was designed to make it easy for independent businesses and marketing agencies to maintain their website needs while they focused on growing their businesses. With its comprehensive suite of hosting and website support services, EightHats quickly became a popular solution for businesses looking to streamline their online presence. However, in 2019, the Sanuk Group sold its shares to Jerrad Edwards, who has since taken EightHats to new heights of success. Under Edwards’ leadership, the company has continued to grow and expand, becoming a leading provider of website support services for businesses across the US. The success of EightHats is a testament to the expertise of its leadership and the continued growth of the Sanuk Group.
In 2018, Sanuk Group partnered with Architect David Robicheaux to launch a full-service architecture firm in Lafayette, Louisiana. Eric Smith played a pivotal role in the launch and growth of the firm, providing marketing, business planning, and architectural projects to ensure its success. From developing a business plan, launching marketing campaigns and streamlining operations, Sanuk Group was with the architecture firm every step of the way. By 2021, the firm had become a locally known provider of architecture services in the region and a testament to Sanuk Group’s expertise and commitment to helping businesses succeed. The success of the architecture firm is a prime example of Sanuk Group’s ability to launch and grow successful businesses and reach new heights of success.
In 2023, Sanuk Group expanded its portfolio with the launch of Grove Market, a snow cone and marketplace in Franklin, Louisiana. The unique concept of Grove Market combines a delicious snow cone stand with a marketplace featuring locally-sourced goods, creating a one-stop-shop for customers. Sanuk Group provided market research, business planning, and operational optimization services to ensure the success of Grove Market. From securing funding and developing a comprehensive business plan to launching marketing campaigns and optimizing operations, Sanuk Group was with Grove Market every step of the way. Today, Grove Market is providing customers with delicious snow cones and a wide selection of locally-sourced goods. The launch of Grove Market is a testament to Sanuk Group’s expertise and commitment to helping businesses succeed and reach new heights of success.